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Posts by category

• Category: Branding
  • Communication skills: 7 key ingredients for reaching your audience & growing your business
  • 8 questions to help you create a strong brand positioning for your business
  • Branding: a simple formula for describing your business
• Category: Client Surveys
• Category: Communication
  • Usability testing for documents: Why using plain language is a no brainer
  • Conversational copywriting: why it works & why you should use it on your website and blogs
  • Is your website inspiring trust?
  • Clichés – are they putting the YAWN into your business copywriting?
  • Why you should shut up and listen more to your clients
  • Why reading online is different from reading a book
  • Simplify your message: why you should avoid using big, complicated words
  • Client communications: words you should never use
  • Are you too busy for marketing?
  • Communication tips: Avoiding the Curse of Knowledge
• Category: Content Marketing
  • Crafting Compelling Content: 2 crucial steps to content marketing success
  • Content marketing: how answering your customer’s questions is a short-cut to creating amazing content
  • 3 simple steps to nailing your marketing message
  • 7 tips for creating a compelling case study
  • Writing tips: easy ways to improve readability
  • Case Studies: 10 ways architects & landscape architects can improve their case studies
  • How to write newsletters that your clients want to read
• Category: Copywriting
  • Tradie websites: 7 tips for making your website work as hard as you do
  • How to use story to clarify your message and write your website
  • Do you need a copywriter?
  • Why using cheap online copywriting services could cost you clients
  • 3 Simple Rules for Better Client Communication
  • 6 website tips for creating a spectacular home page
• Category: Email Newsletters
  • Services marketing: Smart ways to stand out from the crowd
• Category: Marketing Strategy
  • Why testimonials have the power to attract more people to your business
  • Price competition – 3 ways marketing helps you stay on top
  • 5 ways you can nurture innovation in your company
• Category: Services marketing
• Category: Stories
  • Dreaming of Everest: how one Nepalese woman is breaking down the barriers
• Category: website copywriting

Testimonial

• Alex Bergeron
• Kerstin Hoefner
• Katarina Smelikova
• Sue O’Rourke
• John Walker
• Dean Laird
• Gary Rayment
• Lisa Galea
• Madeleine Walding
• Joel Werman
• Leonard Lynch
• Felicity Waterford
• Alison Lavis
• Damien Hogan
• Kathy Jack
• Graham Storey
• Stephanie Dale
• Mahboba Rawi
• Dolores Madden
• Gordon McRonald

Portfolio

• Parkitect Australia
• TMA Group
• Optimal Wealth
• Figtree Conference Centre
• Active Pilates
• Proludic Australia
• HPP Group & Box Joinery
• Burning Love Creative
• My Hearing Centre
• Biolink 4 Plants & Animals
• Cochlear
• Tikaperu
• Mahboba’s Promise
• BlueScale IT
• Joyce Foam Products
• Fleetwood
• Phillips Marler
• BRI Ferrier
• SleepX
• The Oval Physiotherapy
• Advanced Buildings
• Smart Hearing Solutions

Categories

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Categories

• Agriculture
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• NFP
• Other
• Professional services

Tags

• agricultural product marketing
• building industry marketing
• charity NFP marketing
• copywriting for packaging
• financial planner marketing
• garden product marketing
• healthcare marketing
• Hearing Care
• playground equipment
• playground equipment marketing